February 28, 2012
SnapTags – all you need to know about this new marketing tool Some of you may have heard whispers about SnapTags, or have even seen a sort of circle ‘thingy’ with a company logo, Facebook or Twitter icon inside it? (I know we’re so technical, right!) They can be found lurking on the cover of continue reading
TweetFebruary 23, 2012
why harnessing the creative process is necessary We all have great ideas (or what we think are great ideas!) in our heads. But when it comes to the actual creative process – getting these ideas out, onto paper and onto, for example, a website or a billboard – many of us get a bit stuck. continue reading
TweetFebruary 14, 2012
Social Media – with so many to choose from, which one is right for your business? Lately, it has been difficult to ignore the fact that companies of all shapes and sizes have been jumping on the social media bandwagon with increasing enthusiasm. Nowadays, it is rare to go onto a company’s website and not continue reading
TweetFebruary 7, 2012
Business development… more than just a marketing plan If you seek marketing advice from a consultancy and their only suggestions involve advertising and promotions, i.e. spending, spending, spending (above-the-line marketing), walk out the door. Any marketing consultancy worth their salt, will suggest business development strategy as a leading priority… Think about it – there’s no continue reading
TweetFebruary 2, 2012
Some helpful hints for successful social media management Businesses are getting on board the social media bandwagon. And good on them! It’s a quick and targeted way to approach customers and potential customers. However, asking the Gen-Y work experience kid who is forever on their own personal Facebook or Twitter page to implement your business’ social continue reading
TweetFebruary 1, 2012
It’s all over the news – Gold Coast mayor candidate David Power revealed as a ‘love rat’ – a term current affair programs thrive on, and a story that’s unlikely to die until the mayoral race is over. Reputation ruined. Once you’re in the public eye, your skeletons are only a few bored reporters away continue reading
Tweet